“The McNamara Fallacy is to presume that (A) quantitative models of reality are always more accurate than other models; (B) the quantitative measurements that can be made most easily must be the most relevant; and (C) factors other than those currently being used in quantitative metrics must either not exist or not have a significant influence on success. This flawed approach to reasoning is also known as the quantitative fallacy.” Worth also mentioning here that the Vietnam War was deeply misguided in its own right and that the US committed atrocities in the name of fighting a boogieman that didn’t make any sense. The underlying message here - keep research human - is paramount.

[Link]