> ## Content Index > Fetch the complete content index at: https://werd.io/llms.txt > Use this file to discover other available public pages before exploring further. # Advertising share intents with microformats - URL: https://werd.io/advertising-share-intents-with-microformats/ - Published: 2024-03-28T13:31:20.000Z - Updated: 2024-03-28T13:31:20.000Z - Author: Ben Werdmuller - Tags: #Import 2025-06-13 09:20 Yesterday [I published a fediverse-aware / indieweb-aware version of a "share to..." / AddThis-like tool](https://werd.io/2024/share-openly). It allows you to easily add a “share to ..” button to your website that works with as many social platforms as possible, and attempts to use whatever share intent a platform might have available. One of the things it does is look for HTML header metadata like `` in order to figure out how to share to a given platform. It was a first draft, and I'd like to socialize that idea — what *should* it look like to advertise a share intent on a platform using [microformats](https://microformats.org/wiki/microformats2)? There was an attempt over a decade ago called [OExchange](https://github.com/oexchange), which used data stored in `.well-known`. I'm okay with supporting it, but it never took off, and I feel like something simpler would be more effective.