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# British newspaper groups warn Apple over ad-blocking plans, FT reports
- URL: https://werd.io/british-newspaper-groups-warn-apple-over-ad-blocking-plans-ft-reports/
- Published: 2024-05-12T17:27:12.000Z
- Updated: 2024-05-12T17:27:12.000Z
- Author: Ben Werdmuller
- Tags: NotableLinks, #Import 2025-06-13 09:20

"British newspaper groups have warned Apple that any move to impose a so-called "web eraser" tool to block advertisements would put the financial sustainability of journalism at risk, the Financial Times reported on Sunday."

Counterpoint: block the ads.

The web is designed to be a flexible platform that can be mixed and remixed however you need. One of the points of CSS was that you could have your own styles for a site and they would supersede the interface that came out of the box.

Relying on ads is a race to the bottom. There are plenty of other ways to make money and build deeper relationships with your audience - many of which don't require paywalls or any invasive technology at all.

Ad technology profiles and tracks users; slows down websites; wastes energy; obliterates the user experience; and isn't even all that profitable. It's hard to square an organization that claims to be acting in the public interest advocating for them. [#Media](https://werd.io/tag/Media)

\[[Link](https://www.reuters.com/world/uk/british-newspaper-groups-warn-apple-over-ad-blocking-plans-ft-reports-2024-05-12/)\]