Creator economy businesses - a correction

I realized I misspoke in today’s piece about Bluesky product strategy. In it, I said this:

I’m generally not bullish about creator economy services.

What I meant to say is that I’m generally not bullish about venture-funded creative economy services. It’s the need for venture scale and sky-high valuations that makes these a tough nut to crack. In a vacuum, there’s nothing wrong with these businesses at all; Medium’s turnaround demonstrates how well it can be done, and I have endless admiration for what the Ghost team has managed to achieve and build.

I’m sorry for my lack of precision here! I didn’t mean to throw the whole space under the bus. But I stand by my skepticism that these businesses can reach venture scale.