Ben Werdmuller (Page 280)

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@francesbell Absolutely. Do need funding though - whether direct revenue (much harder to start) or investment (have to sell a big picture).

@holden Agree. Software tends to look like its developers - and the people buying. Question is: who else is buying, funding, building?

@tryberg Could they have needed to do that to attract funding and customers?

@cogdog I really meant @baconmeteor - but I sincerely love how he runs @Pinboard.

@hjarche @amyburvall I actually think I may have figured it out, but that's something for later ;)

@hjarche @amyburvall I do too. Strongly, particularly in education. The trick is finding a way to do it sustainably.

@hjarche Only six months after we first open sourced it! (And 10 months after launch.) That's really cool :) @amyburvall

@hjarche @amyburvall Capital and marketing are core to business. We were (and I still tend to be) naïvely idealistic to our detriment.

@amyburvall @hjarche My big regret is the hosted service. We were beating Ning - but they had $100m. We should have raised.

@hjarche It powers the intranet for at least three national governments - I'm okay with how it did ;)

True story. I mention this only to warn you that if you pinch me for not wearing green today, I will fight you.

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