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I told my team to pause our $750K/month Twitter ads budget last week

“I’ve seen a lot of technical and ideological takes on Elon Twitter but wanted to share the marketing perspective. For background I’m a director at a medium sized b2b tech company (not in finserv anymore) running a team that deploys about $80M in ad spend/year.”

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Email: ben@werd.io

Twitter: @benwerd

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