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The unbearable lightness of BuzzFeed

“In 2016, BuzzFeed stories posted on the platform had 329 million engagements; by 2018, that number had fallen to less than half. Last year, BuzzFeed posts received 29 million engagements, and this year is shaping up to be even worse.” I had no idea it had fallen so far.

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Email: ben@werd.io

Twitter: @benwerd

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