[Joel Gascoigne]

I always appreciate Joel's updates.

"Early on, my dream was just to create a tool that made it easy to Tweet consistently, build it for myself and others, and make enough money to cover my living expenses and go full-time on it. The number for me to be able to work on it full-time was £1,200 per month, and that felt almost out of reach in the beginning. Today, Buffer generates $1.65 million per month, serves 59,000 customers, and enables fulfilling work for 72 people."

It's a tool I personally pay for and use every day (although it runs behind the scenes for me, as part of automations I've set up for myself). But even before then, Joel's build in public approach felt meaningful - it resonated as a way I wanted to work and do business, too.

Although there are inevitably sensitive topics that I'm sure Joel hasn't been able to talk about, I've been impressed with this transparency, which has held through good times and bad. It's a model to learn from, and one that also leads to longevity:

"When I really stop to take a step back, I feel very lucky that I've been able to do this for fourteen years. It's a long time in any sense. In tech and social media it feels like almost a lifetime already."

It is. And I love it. Kudos.

#Technology

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