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Engineering principles

Code is cumulative overhead. The more you write, the more you have to maintain over time.

Self-hosted infrastructure is cumulative overhead. The more you configure and run, the more you have to maintain over time.

Always watch your overhead and keep it as light as possible.

The only code you should ever build yourself is that which adds to your core value proposition.

The only infrastructure you should ever build yourself is that which adds to your core value proposition.

Given a choice where building something yourself or buying it off the shelf will both meet your needs, buy it off the shelf.

Given a choice where building something yourself or using an existing library will both meet your needs, use the existing library.

Given a choice where building something and not building something will both meet your needs, don’t build the thing.

Don’t let highly skilled developers build things that your team will then have to maintain, even if it looks like they can do so quickly, if a viable ready-made alternative is available.

Never build or run something yourself to save nominal amounts of money. You’ll easily outspend that amount in the time you take to build and maintain it.

Always know your core needs.

Always know your core value proposition.

Do less.

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