The Philadelphia Inquirer launches 7-figure ad campaign to lure millennials
Notable to see a newspaper run an ad campaign that genuinely competes with another one. Kind of a bold move in a world where the whole market is declining. #Media
[Link]
Notable to see a newspaper run an ad campaign that genuinely competes with another one. Kind of a bold move in a world where the whole market is declining. #Media
[Link]
"Historically, the Justice Department has sought to subpoena reporters only as a last resort after other reasonable options have been exhausted." Now the FBI is doing it to satisfy an angry President.
In the face of declining trust in media, communities are part of the solution.
Chicago Public Media is launching a region-wide social platform as a way to bolster its journalism. I believe it represents a path to the future.
Long-form LinkedIn posts are 41% slop. Other social networks are not far behind.