John, thanks for this post! A couple of things are worth mentioning:
Application setup with Facebook (etc) won't be required using the Known hosted service, or with the software that we'll be making available to institutions. If you want to roll Known out to your users, you'll be able to give them a seamless experience, with friendly setup and no need to mess with the APIs on third-party services. And you can do it on your servers or ours. (Full support and customization services are also available to institutions.)
Meanwhile, the latest version of <a href="http://withknown.com">Known</a> has a full WYSIWYG editor for posts. In our forthcoming release, this is going to have full photo uploading built in, so you can add images and resize them as required.
There are also some new, customizable themes in the latest version of Known, which it looks like Reclaim haven't upgraded to. <a href="http://werd.io">My Known site</a>, for example, uses the Cherwell theme, which allows you to use your own background image.
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