"This confusion over the breadth and scope of user experience design can be seen in the misapplication of concepts and methodologies like Design Thinking. Design Thinking was developed as a consulting tool to help management take a more deliberate approach in innovating on new services and products. The model includes five steps: Empathize, Define, Ideate, Prototype, Test. At face value, this seems like a robust approach, however Design Thinking is often adopted as a substitute for actual user-centered design, with activities being led internally and without users, ultimately resulting in UX Theatre."

[Link]