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The circular Tube map

Transport for London have redesigned the Tube map in concentric circles as part of a promotional partnership with a phone company. Just one of the many, many ways public transit is desperately grasping for funds all over the world.

Here in Philly, SEPTA is working to rename stations based on corporate sponsorships. The Tube actually did this once before already, renaming Bond Street to Burberry Street for London fashion week. That (as well as these new maps, presumably) was temporary; these are permanent.

I don't blame transit authorities for trying to make up for budget shortfalls however they can. But it's also sad. Public transit is an important public good; it's a real shame that we can't seem to fully fund it from the public purse. The point is not for transit to be profitable, it's to provide real infrastructure that lifts everybody up.

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